15 mai 2018

Hannalicious x iDeal @TAK

Last week, iDeal Of Sweden released a new collection designed by the influencer Hanna Friberg, otherwise known as Hannalicious. In honor of the...

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mai 3, 2018

New In: Mayfair Clutch Velvet

Meet our popular Mayfair Clutch in an updated version in a luxurious velvet material that instantly adds that finishing touch to your outfit!...

avril 27, 2018

iDeal World Tour – Sydney

iDeal Of Sweden’s World Tour wrapped up in Sydney, Australia. Sydney welcomed us with sunshine when iDeal invited 48 local influencers to a...

avril 20, 2018

iDeal World Tour – Tokyo

During the month of April, iDeal Of Sweden has been out on a World Tour. Excitingly, we’ve visited 30 cities in 12 different...

avril 13, 2018

Hailee Lautenbach X iDeal Of Sweden – The Launch Party

This collection is the second design collaboration for iDeal Of Sweden, and more can be expected later this year. The new new collab...

mars 29, 2018

Get to know – Sapphiroula Pelecas

This week we want to highlight the Brisbane based influencer and model Sapphiroula Pelecas, also known as The Blonde Republic. With a gorgeous...

mars 23, 2018


iDeal Of Sweden’s brand-new collection is designed and developed from this year’s Spring and Summer season trends. The collection is inspired by international...

mars 7, 2018

International Women’s Day

Every year on March 8, International Women’s Day takes place with the purpose to highlight women around the world. Women’s Day reminds us...

février 28, 2018

Trendspotting: Denim

Cases – iDeal Of Sweden, Coat – Acne, Dress – Hollister, Pants – H&M, Jacket, Acne, Skirt 1 – Self-Portrait, Skirt 2 –...

février 23, 2018


For the second year in a row iDeal Of Sweden are partnering up with Brightstar at the Mobile World Congress, MWC, in Barcelona....

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